Black Magic – The String That Does Everything Exceptionally Well

The Best-Selling String in the Genesis lineup.

Black Magic has earned its reputation by delivering exactly what most tennis players are searching for: an exceptional balance of power, control, spin, comfort, and durability—all in one string. Rather than specializing in just one area, Black Magic is designed to perform at a high level across every aspect of the game, making it the perfect choice for players who demand versatility and consistency every time they step on the court.

Constructed from a premium co-polyester formulation, Black Magic offers a noticeably softer feel than most traditional polyester strings. The result is a more comfortable impact, greater pocketing, and improved feedback without sacrificing the control and precision that competitive players expect. Whether you're attacking from the baseline, finishing points at the net, or defending under pressure, Black Magic responds with confidence and reliability.

Its exceptional comfort has made it a favorite not only among recreational players but also among advanced competitors and professionals who appreciate a polyester string that is kinder to the arm. Many players choose Black Magic specifically because it helps reduce the harsh feel often associated with stiffer polyester strings, making long practice sessions and demanding matches more enjoyable while minimizing stress on the elbow and wrist.

Black Magic also delivers excellent spin potential, dependable tension stability, and impressive durability, allowing players to swing aggressively with confidence while maintaining consistent performance over time. It is truly an all-around performer that adapts to virtually every playing style—from heavy topspin baseliners to aggressive all-court players.

Perhaps the greatest value Black Magic offers is its incredible performance-to-price ratio. At only $109.90 per reel, it provides premium-level playability at a price that makes it one of the smartest investments for clubs, stringers, coaches, and recreational players alike. It has become the go-to choice for players who want professional-quality performance without paying premium prices.

Available in three gauges to match every preference:

• 1.19 mm / 18 Gauge – Maximum feel, spin, and ball pocketing.
• 1.23 mm / 17 Gauge – The perfect balance of comfort, control, spin, and durability.
• 1.29 mm / 16 Gauge – Enhanced durability and stability for players who demand maximum string life.

Black Magic isn't just our best-selling string—it has become the benchmark for players looking for one string that simply does everything well. Comfortable enough for sensitive arms, durable enough for heavy hitters, and versatile enough for virtually every style of play, it is the ideal choice for players who want premium all-around performance at an exceptional value.